AI texts in NEXERA have come of age. The common thread: the AI does the writing, you stay in control.

The revamped Generate panel

Generate multiple fields and languages at once, review current and proposed side by side in a review table, and apply multiple templates in one go. There is history per product, you can regenerate per language, and the Generate missing parts button fills in only what is still missing.

You set the rules

Per field you decide whether the AI may write it, with character limits, bullet lists per attribute and list style (bullets, numbers or letters), and the desired tone. The same settings also apply to bulk enrichment. Your brand voice (Brand Profile) now works on every template.

Applying safely

A snapshot is taken before every apply, so you can undo everything. The statuses are honest: you see exactly what was applied and what was not.

Online enrichment

Missing specifications can now be found via a web search and staged as attribute suggestions. The AI also suggests missing options for select attributes, and there is safe merge tooling for duplicate attributes.

Discounts

New: the Discounts page. Apply bulk discounts to a selection, schedule them ahead with a start and end time, and NEXERA automatically restores the original prices when the campaign ends.

Languages per workspace

You now configure per workspace which content languages are active and which language is primary. All language surfaces in the app follow that setting.

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