We've been building hard on NEXERA over the past few weeks. Here's what's new for you.

Customer portal

Your retail partners can now browse complete collections and download them in one go, with selection, bulk download and filters. Product pages now also show specifications and SEO texts, and downloads come in ready-made formats for social, story and web. The portal also speaks your partner's language (NL, EN, DE).

Discounts

The product picker in Discounts has been improved: you can now filter by tag as well, and NEXERA now prevents a product from accidentally ending up in two active discounts at the same time.

Season codes per variant

Season codes now live at variant level: visible as a column in the variant table, and they automatically travel along with import and export.

Supplier portal

New: seasonal assignments with deadlines and automatic reminders, so suppliers know exactly what is expected and when. The supplier portal is now also multilingual, with its own branding layer and dark mode.

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AI texts in NEXERA have come of age. The common thread: the AI does the writing, you stay in control.

The revamped Generate panel

Generate multiple fields and languages at once, review current and proposed side by side in a review table, and apply multiple templates in one go. There is history per product, you can regenerate per language, and the Generate missing parts button fills in only what is still missing.

You set the rules

Per field you decide whether the AI may write it, with character limits, bullet lists per attribute and list style (bullets, numbers or letters), and the desired tone. The same settings also apply to bulk enrichment. Your brand voice (Brand Profile) now works on every template.

Applying safely

A snapshot is taken before every apply, so you can undo everything. The statuses are honest: you see exactly what was applied and what was not.

Online enrichment

Missing specifications can now be found via a web search and staged as attribute suggestions. The AI also suggests missing options for select attributes, and there is safe merge tooling for duplicate attributes.

Discounts

New: the Discounts page. Apply bulk discounts to a selection, schedule them ahead with a start and end time, and NEXERA automatically restores the original prices when the campaign ends.

Languages per workspace

You now configure per workspace which content languages are active and which language is primary. All language surfaces in the app follow that setting.

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A selection of what was added to NEXERA in June.

Short descriptions, written automatically

Every product can now have a multilingual short description (150 characters max), summarised by AI from your existing product copy. You review them separately in the enrichment review and sync them to the Short description field in Shopify with one click.

Automatic publishing to Shopify POS

New products can be published automatically to the Point of Sale channel, with an on/off switch per store, tidy logging and a retry if publishing fails once.

Smarter variant management

You can now split selected variants off into a new draft product, and when merging products without options, variant options are assigned automatically. Variants are also sorted by size, from small to large.

Calmer working

The sidebar has been decluttered with collapsed sections, the product table shows progress per language with an explanatory tooltip, and columns can be dragged and resized. Also new is the What's new screen in the app, where you can read back updates like this one.

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